Task
Attract a new audience to a gaming account top-up service. The channel: short videos in social networks.
The advertising has to work for sales, so the result is counted by promo code, not only by reach.
Video farm
for social networks
A network of warmed-up accounts + AI-powered video content. The client needed a new audience for a gaming account top-up service. Client: KupiKod.
- videos per month
- 150,000
- million views
- 100+
- million RUB revenue per account*
- 15
- accounts in the network
- 100
* the amount of gross revenue for the month when using the promo code
Solution
Network of warmed-up accounts + AI-powered video content
- We create a network of 100 accounts
- Warm them up: content, live subscribers, behavioral activity
- AI analyzes trends and creates short viral videos
- Each video has a natively integrated product advertisement
Result
Reach and effects
- 150,000
- videos / month
- 100+
- million views
- 15M RUB
- revenue from one account*
* the amount of gross revenue for the month when using the promo code
Cooperation format
Turnkey video marketing on a monthly basis
- we manage and scale a network of accounts
- generate content
- place client ads
- provide coverage and engagement reports
-
Case 01
Customer support
AI assistant
- 7500+
- requests
- −68%
- staff reductions
- −85%
- operating expenses
Acceleration of problem solving from 3 days to seconds
client: KupiKod
-
Case 03
Construction
Computer vision
- 160M RUB
- savings on lending
- 29M RUB
- savings on inspections
- −70%
- reduction of inspection time
client: NDA
-
Case 04
Real estate marketplace
Mobile apps
- 450,000
- active users per month
- +340%
- ROI
- 85M RUB
- GMV per month
* development of an app with integrated geolocation and payment systems
client: Pinhome
